Tag Archive: hand written note

How to Harness the “Power of Affinity”, Watch your Membership Renewals Soar

There are dozens, if not hundreds of ways, processes and strategies for increasing retention. There are eight point plans, twelve step plans, eighteen “touch” plans and more. Most of them would probably work pretty well if they were implemented and used on a regular basis. A lot of times the main reason that these plans …

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Permanent link to this article: https://www.olivergroupassociationinsider.com/2013/07/13/how-to-harness-the-power-of-affinity-watch-your-membership-renewals-soar/

“Everyday is a Member Day!”

Gene Simmons of the rock band KISS (and amazingly successful business man) has a credo that he lives by every day. According to Gene, “Every Day is a Money Day”. At the conference we attended Gene said that every morning when he gets up to “go to work” he asks himself what actions and activities …

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Permanent link to this article: https://www.olivergroupassociationinsider.com/2013/07/06/everyday-is-a-member-day/

Why “New Member Orientations” scare your members and what you can do about it!

OK, so you finally signed up that new member you’ve been after for a couple of years. In addition, it was a great new member month and several other businesses joined as well. Now what? It’s time for a NEW MEMBER ORIENTATION so that we can sit these new members down and tell them about …

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Permanent link to this article: https://www.olivergroupassociationinsider.com/2013/07/01/why-new-member-orientations-scare-your-members-and-what-you-can-do-about-it/

Recognition and the “Ribbon” –It’s not just about the “regulars”

“A man will work hard for a dollar, but he will die for a ribbon” – unknown author I found this quote in a book I was reading as we were flying to another state to help with a membership drive It got me thinking about all of the members that don’t take a “front …

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Permanent link to this article: https://www.olivergroupassociationinsider.com/2013/07/01/recognition-and-the-ribbon-its-not-just-about-the-regulars/