Tag Archive: active members

Do you know your R.O.M.? – “Return On Member”

If you know your R.O.M. you are already ahead of most Associations and other member driven associations. It’s a simple measurement (calculation) that once understood really can and should change the way you think about your current members and potential members. R.O.M. is the lifeblood of any Associations yet is often overlooked or not “watched” …

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Permanent link to this article: https://www.olivergroupassociationinsider.com/2013/07/16/do-you-know-your-r-o-m-return-on-member/